WHO WE ARE

We are a premium research & development agency that focuses on:

UX & product research: 

We provide valuable and rapid qualitative and quantitative research solutions that your product managers, design teams, and other key stakeholders can use to make data-informed decisions. We will collect & analyze data, present/prioritize key findings/insights, demonstrate how the information can impact for example revenue, conversion, user engagement, etc., and make actionable product recommendations.

Research operations development & optimization: 

Developing and optimizing research work-flows is one of our best area of expertise such as: recruiting; end-to-end data collection & synthesis; research intake, research project management, participant/respondent collaboration; collaboration with key internal & external stakeholders you might think are not key participants to your operational success such as finance, customer care, legal, marketing, engineering, etc.

Research technology & systems development & optimization

We will help you develop research systems such as: Participant Repository, Questionnaire Repository, Template Library, Calendaring, Document Management, and more.

Our latest focus is on Document Management Systems using AI solutions to help you store, organize, manage, and track electronic documents, videos, and images in a centralized repository that stores documents, making it easier for your cross-functional teams to access, discover, share, and collaborate on all formats of information.

Our goals are to:

  1. Collaborate in partnership with you to provide useful and relevant research insights and advice that help your stakeholders solve business and user problems, or identify opportunities.
  2. Help your organization answer difficult questions such as: how to increase conversion rate, how to structure your product to build customer relationship, or how to best serve your customers’/users’ needs.
  3. Ensure your user experience strategy is closely aligned with and integrated with your product, design, marketing, content, customer experience, and sales & services strategies.
  4. Ensure your user experience solutions are modeled after your organization’s defined principles.
  5. Promote and demonstrate user research company-wide as a strategic tool for business growth.
  6. Help you integrate user research as a critical component within the product development lifecycle framework.
  7. Develop repeatable user research processes, methods, channels and standards/guidelines to improve operational efficiencies.
  8. Build or optimize research systems that help you reduce time spent discovering existing
    research, product, & analytical documents use for quick decision making.  Systems that will also increase data quality, maintain data history, and eliminate data redundancy.
A QUICK GLANCE AT OUR UX & PRODUCT RESEARCH EXPERTISE

Why choose us...

  1. We don’t do research for the sake of gathering data. We demonstrate research impact on product, design, and users’ goals & priorities.
  2. We ensure you recruit the right people. We often ask, “would you recruit cats to talk about products you want to offer to dogs?”
  3. We ensure you develop and ask the right research questions at the right time.
We use the right research methods at the right time
We collaborate with your cross-functional teams at each step of the PDLC
100%
We advocate on behalf of your users
100%
We ensure your research team has a voice at the product planning table
100%
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client satisfaction
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300+ research studies conducted-to-date
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over 2.9MM generated as a result of research insights recommendations
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years experience

Let's get started
with your research project

We will help you to achieve your goals and to grow your business.